This was post was originally published in Forbes Magazine.

Bottom Line:  Attacking endpoints with AI, bots, and machine learning is gaining momentum with cybercriminals today with no signs of slowing down into 2020, making endpoint security a must-have cybersecurity goal for next year.

Cyberattacks are growing more complex and difficult to prevent now and will accelerate in the future, making endpoint security a top goal in 2020. Cybercriminals are using structured and unstructured machine learning algorithms to hack organizations’ endpoints with increasing frequency. Endpoint attacks and their levels of complexity will accelerate as cybercriminals gain greater mastery of these techniques.

In response, endpoint protection providers are adopting machine learning-based detection and response technologies, providing more cloud-native solutions that can scale across a broader range of endpoints, and designing in greater persistence and resilience for each endpoint. The recent IDC survey published this month, Do You Think Your Endpoint Security Strategy Is Up to Scratch? completed in collaboration with HP recommends that “companies should seek to build resilience — on the assumption that breaches are inevitable — and look for “security by design” features that facilitate or automate detection and recovery.” IDC surveyed 500 senior security executives globally, finding major differences between leading organizations who realize endpoint security is essential for a unified cybersecurity strategy and followers, who don’t.

What Differentiates The Most Effective Endpoint Strategies?

IDC’s study found that leaders who integrate endpoint security into their cybersecurity plans are more effective at compliance reporting, endpoint hardening, and attack detection and response. Leaders capitalize on the data from their endpoint security strategies, creating contextual intelligence that helps protect their most vulnerable threat surfaces. The following are key insights from the IDC study showing why endpoint security needs to be an integral part of any corporate-wide cybersecurity strategy:

  • 6% of all enterprises globally consider endpoint security to be a significant component of their overall cybersecurity strategy, with leaders 2X as likely to consider it a high priority.Close to half of all enterprises (49.4%) believe endpoint security can perform effectively as a secondary component. IDC found that the lesser the priority security leaders place on endpoint security, the more likely endpoints will fail. Instead of taking a strategic approach, organizations treat endpoint security as an isolated strategy, adding an average of 10 security agents per device according to Absolute’s 2019 Endpoint Security Trends Report. You can get a copy of the report here. Cybersecurity leaders realize that having a unified endpoint security strategy designed for persistence and resilience is far more effective than relying on an isolated one. The following findings from the IDC report illustrate how leaders view endpoint as integral to their cybersecurity strategies.
  • When enterprises are complacent about endpoint security, procurement standards become mediocre over time and leave digital businesses at greater risk. Followers lack security focus for everything other than desktops during procurement, for example. Though most enterprises include security requirements in procurement requests, those requirements are not specified equally for all endpoint device types, resulting in uneven security coverage and compliance risk.

IDC, DO YOU THINK YOUR ENDPOINT SECURITY STRATEGY IS UP TO SCRATCH? OCTOBER 2019

  • Automated operating system image recoverability, detect and recover firmware integrity breaches, and enabling software monitoring from the hardware level are the three most in-demand endpoint security features for enterprises today. Leader enterprises have relied on persistent connections to every endpoint in a network to achieve greater resilience across their global networks. Absolute is working to change this relationship, allowing remote, disconnected endpoints to remain resilient, which reflects what leaders are looking for in terms of greater control and visibility for every threat surface or endpoint. Senior security leaders, including CISOs, are taking a more integrated approach to endpoint security by designing in persistence to the device level that thwarts breach attempts in real-time. Absolute is working to change this relationship, allowing remote, disconnected endpoints to remain resilient.

IDC, DO YOU THINK YOUR ENDPOINT SECURITY STRATEGY IS UP TO SCRATCH? OCTOBER 2019

  • Enterprises who are cybersecurity leaders most value a device’s built-in security features when evaluating PCs, laptops, and mobile devices while followers value this feature least.33% of enterprises who are leaders prioritize devices that have built-in security capabilities that immediately provide persistent connections across the network, enabling greater resiliency. The study also makes the point that endpoint security needs to be tamper-proof at the operating system level, yet be flexible enough to provide IT and cybersecurity teams with device visibility and access to modify protections. One of the leaders in this area, Absolute, has invented endpoint security technology that begins at the BIOS level. There are currently 500M devices that have their endpoint code embedded in them. The Absolute Platform is comprised of three products: Persistence, Intelligence, and Resilience—each building on the capabilities of the other. The following graphic from the IDC study illustrates the stark contrast between enterprises who are cybersecurity leaders versus followers when it comes to adopting build-in security capabilities to harden endpoints across their networks.

IDC, DO YOU THINK YOUR ENDPOINT SECURITY STRATEGY IS UP TO SCRATCH? OCTOBER 2019

Conclusion

When 70% of all breaches originate at endpoints, despite enterprise IT spending more than ever in cybersecurity, it’s a clear sign that endpoint security needs to be an integral part of any cybersecurity strategy. On average, every endpoint has ten security agents installed, often leading to software conflicts and frequent endpoint encryption failures. Absolute’s latest study found that over 42% of endpoints experience encryption failures, leaving entire networks at risk from a breach. They’re most commonly disabled by users, malfunction, or have error conditions or have never been installed correctly in the first place. Absolute also found that endpoints often failed due to the fragile nature of their encryption agents’ configurations. 2% of encryption agents fail every week, and over half of all encryption failures occurred within two weeks, fueling a constant 8% rate of decay every 30 days. 100% of all devices experiencing encryption failures within one year. Multiple endpoint security solutions conflict with each other and create more opportunities for breaches than avert them. These are just a few of the many factors that make improving endpoint security a top goal all enterprises need to achieve in 2020.